Learning

Interested in Learning About the Digital Marketing Ecosystem?

The need for digital marketing skills is higher than ever. We are here to help you gain the upper hand by teaching you the ins and outs of the digital marketing world. In this 10 week or one week accelerated program you’ll gain indispensable marketing skills that will help you succeed no matter where your business takes you.

Digital marketing is so much more than writing clever instagram captions. It’s a true competitive advantage that leads businesses to profit, and it’s the future of the marketing profession. 

In this course, you will get hands on experience in Facebook ads, Google Adwords, Google Analytics, and conducting SEO research and optimization. You’ll practice doing the math you need to succeed (we promise we make math fun and easy!)  You will learn the right questions to ask (and how to answer them), such as:  

• Who are your most profitable customers, and how do you find more of them? 

• Where are you winning and losing prospects on the path to purchase? 

• Do Facebook or Twitter ads deliver higher return on investment? 

• Which messages drive action? 

You will also learn:

• Objective-first Marketing

• Facebook and Instagram Advertising

• Paid Search Ads

• Conversion Funnels and Website optimization

• SEO

• Content Marketing

• Google Analytics

• Measurement and Attribution Reporting

• Customer Insights

• Value Proposition

• Multi-channel Content Strategy

Interested in Learning More About the program? Drop Us a Line!